InImpact: The Journal of Innovation Impact

Publisher Future Technology Press
Vol. 8 No. 2 KES Transactions on SDM II - Sustainable Design and Manufacturing 2015
Volume Editors KES International
Journal ISSN 2051-6002
Article TitlePre-requisites to transferring tacit knowledge using social media
Primary AuthorSusan Grant, Brunel University
Other Author(s) Olinkha Gustafson Pearce
Pages 596 - 605
Article ID sdm15-055
Publication Date 02-May-16

The astronomical growth and evolution of platforms such as Linked In, Facebook and Twitter reflect the success of social media technologies; more importantly it illustrates how businesses and consumers will expect to interact with and use digital media in the future, for all sorts of reasons. Indeed, many organizations are turning to social media tools to support communication, information and knowledge exchange. In 2013, the KNOWNET (Engaging in Knowledge Networking via an interactive 3D social supplier Network) project was launched with the specific aim of exploring knowledge transfer across a multi-level supply chain in the UK insurance sector using interactive social web tools. The key objectives being to explore the value of community centric platforms using social media tools to support tacit knowledge sharing across insurance supply chains. In this paper an understanding of knowledge transfer is sought, and in particular the role Social media tools play in this process. Of central concern is the role social media tools may have in the transfer of tacit knowledge. Knowledge sharing data is currently being collected via a number of different sources including a social networking platform (via images, case studies, processes discussed, etc) and a 3D virtual world environment where different scenarios are developed for group discussion.

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Remarks Paper presented at KES International Conference on Sustainable Design and Manufacturing, 12-14 April 2015
First date of publication in InImpact: 1 December 2015